Coca-Cola Consolidated is the largest Coca-Cola bottler in the United States — it buys concentrate and brand rights from The Coca-Cola Company, then makes, packages, sells and truck-delivers ~300 drink brands across 14 states and DC to roughly 60 million people. It owns almost none of the brands it sells; the business is the capital-heavy manufacturing-and-delivery rail between the brand owner and the store shelf, earning a low-double-digit margin on ~$6.9B of sales.
What Coca-Cola Consolidated, Inc. really sells
Coca-Cola Consolidated is the largest Coca-Cola bottler in the United States — it buys concentrate and brand rights from The Coca-Cola Company, then makes, packages, sells and truck-delivers ~300 drink brands across 14 states and DC to roughly 60 million people. It owns almost none of the brands it sells; the business is the capital-heavy manufacturing-and-delivery rail between the brand owner and the store shelf, earning a low-double-digit margin on ~$6.9B of sales.