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FirstCash is the world's largest operator of retail pawn stores — over 3,300 across the U.S., Latin America and (since 2025) the U.K. — making small, collateral-backed loans to underbanked customers and reselling forfeited goods. Through American First Finance (AFF) it also runs a lease-to-own and point-of-sale financing platform used at thousands of retail merchants.

What FirstCash Holdings, Inc. really sells

FirstCash is the world's largest operator of retail pawn stores — over 3,300 across the U.S., Latin America and (since 2025) the U.K. — making small, collateral-backed loans to underbanked customers and reselling forfeited goods. Through American First Finance (AFF) it also runs a lease-to-own and point-of-sale financing platform used at thousands of retail merchants.

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