Hims & Hers is a direct-to-consumer telehealth platform: you fill out a questionnaire online, a licensed provider prescribes, and an affiliated pharmacy ships the medicine to your door on a subscription. It sells care for hair loss, sexual health, skin, mental health and — its fastest-growing line — weight loss. Revenue hit $2.35B in 2025 (+59%), with 2.5M subscribers, but ~98% of sales run through its own website and it leans heavily on compounded (copycat) versions of blockbuster drugs — a model under sharp regulatory scrutiny.
What Hims & Hers Health, Inc. really sells
Hims & Hers is a direct-to-consumer telehealth platform: you fill out a questionnaire online, a licensed provider prescribes, and an affiliated pharmacy ships the medicine to your door on a subscription. It sells care for hair loss, sexual health, skin, mental health and — its fastest-growing line — weight loss. Revenue hit $2.35B in 2025 (+59%), with 2.5M subscribers, but ~98% of sales run through its own website and it leans heavily on compounded (copycat) versions of blockbuster drugs — a model under sharp regulatory scrutiny.