Nasdaq is no longer just a stock market. It runs the Nasdaq exchanges (the #2 US market plus the Nordic and Baltic bourses), licenses the Nasdaq-100 index behind Invesco's giant QQQ ETF — and, after buying Adenza (~$10.5B) and Verafin (~$2.75B), has become a major financial-technology vendor selling trading, risk, regulatory and anti-financial-crime software to banks and exchanges worldwide. Roughly three-quarters of its ~$4.6B revenue now comes from recurring 'solutions', not trading.
What Nasdaq, Inc. really sells
Nasdaq is no longer just a stock market. It runs the Nasdaq exchanges (the #2 US market plus the Nordic and Baltic bourses), licenses the Nasdaq-100 index behind Invesco's giant QQQ ETF — and, after buying Adenza (~$10.5B) and Verafin (~$2.75B), has become a major financial-technology vendor selling trading, risk, regulatory and anti-financial-crime software to banks and exchanges worldwide. Roughly three-quarters of its ~$4.6B revenue now comes from recurring 'solutions', not trading.